Visualization Team - "Big data"

An infographic was produced by Capgemini Consulting and MIT Sloan Management about why organizations are struggling to embrace digital transformation. This "big data" visualization  consists of the key elements required to create an effect graphic. It has contiguity with it's display of text and illustration neighboring each other, enhancing the data for the reader to easily comprehend its meaning. The info graphic tells the story about how organizations that acknowledge the need for digital technology, their company will gain a competitive advantage. The percentages are bold and brightly colored, which helps the most important information stand out to the reader and addresses their working memory.